CES Innovation Award Honoree AFS exhibits at CES 2025: Pioneering the Future of Hair Loss Diagnosis with AI with AFS 3D

- AFS garners global attention with its CES Innovation Award, signaling its leap into the worldwide market

AFS (Advanced Future Systems), led by CEO Taehee Kim, is an innovative startup reshaping the global hair loss treatment market. On January 7 (local time), it participated in CES 2025 in Las Vegas, USA.

AFS unveiled its groundbreaking hair loss diagnostic device, AFS 3D, which combines AI and 3D technology to surpass the limitations of traditional diagnostic tools. Attendees of CES 2025 had the opportunity to experience the future of hair loss diagnosis firsthand through live demonstrations of the device.

The AFS 3D employs AI-based analysis and 360-degree rotational imaging technology to precisely diagnose hair follicles and scalp conditions. Its user-friendly features, such as automatic focus adjustment and one-click capture, ensure ease of operation, while advanced lighting control maintains consistent imaging conditions. The integrated AI program (AFSS) evaluates hair thickness, density, and distribution with unparalleled precision, offering comprehensive analysis.

“Our device is more than just a diagnostic tool; it’s a platform for building trust between medical professionals and patients, enabling visual tracking of hair loss treatment progress,” said CEO Taehee Kim, emphasizing the product’s differentiation and global competitiveness.

Winning the CES Innovation Award served as a testament to the technological sophistication and market potential of the AFS 3D. AFS is now leveraging this accolade to accelerate its expansion into global markets.

The device has already achieved initial sales success in Hong Kong and China. At CES 2025, it garnered significant attention from healthcare professionals and consumers worldwide. International buyers and medical experts praised its precise diagnostics and ease of use, highlighting its potential as a game-changer in hair loss treatment.

CEO Taehee Kim’s unique insight into the device’s development stemmed from observing the precision of cone-beam CT scanners used in dentistry. “I realized the need for a systematic and precise device for diagnosing hair loss, which led to the creation of AFS 3D,” Kim explained.

Designed to help patients intuitively understand their hair loss condition, the device helps build trust between doctors and patients and facilitates systematic management of treatment plans. Kim stressed, “Accurate diagnosis is the foundation of effective treatment,” underscoring the value of the AFS 3D.

Beyond developing medical devices, AFS aims to advance the globalization of K-Medical. “AFS 3D is a prime example of K-Medical’s competitiveness,” Kim noted, expressing the company’s commitment to maintaining its technological edge in the global healthcare market.

AVING News, which has covered CES for 20 consecutive years, continues to support the global ambitions of Korean SMEs and startups through various initiatives.

Before CES 2025, AVING hosted a series of Global Media Meetups featuring aspiring SMEs in Korea. The Global Media Meetups introduced technologies, products, and services from Korean SMEs to media worldwide to expand connections between the Korean industry and global media. Geekspin, Ubergizmo, Interesting Engineering, and Le Café du Geek participated in these meetups.

During CES 2025, AVING established the AVING Broadcasting Zone at The Venetian Hotel in Las Vegas, interviewing CES Innovation Award 2025 winners.

Following CES 2025, AVING will co-host a review conference with participating companies in Korea, offering them a platform to gain further recognition and enhance their corporate image.

Special Coverage Team: Joseph Choe, Kidai Kim, Dongkwan Kim, Mokkyung Lee, Sangun Choi, Seung Hyun Nam, Min Choi, Minseok Cha, Myungjin Shin, Gyeongha Lee, Jaeman Lee.

DK Kim Reporter [email protected]

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